The Queen Effect by Rolene Strauss


A journey back to the source of your unconditional confidence and power

The Queen Effect guides you through Rolene’s signature step-by-step process for bringing self-confidence and personal power back into your everyday life.

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This is the same process Rolene has used to help thousands of women reconnect with their Queen energy. And as she takes you through it, you’ll arrive at an important truth:

Glowing self-confidence is a natural skill anyone can embrace and master.

Even if you’ve always struggled with it. Even if you consider yourself an introvert. And even if you’ve tried to boost your confidence in other ways, but never quite got it to stick.

By going within and reconnecting with the source of your personal power, you’ll develop a river of self-confidence that keeps flowing every day, no matter what’s going on around you.


About Rolene Strauss, your self-confidence coach

Rolene wearing a sage colored mock neck.

Dr. Rolene Strauss is an entrepreneur, author, and winner of Miss South Africa and Miss World 2014; a feat she achieved while in her fourth year as a medical student.

Her mastery of the field of self-confidence began through her own struggles as a pageant winner: and the crises of self-worth and external expectations that come with being in the spotlight.

Today Rolene is known as the Transformational Self-Confidence Coach, and her mission is to empower women to be the Queens of their own lives, free from what the world tells them to be or not to be.

Trainer credentials

  • Rolene coaches and speaks around the world, helping thousands of women from various backgrounds through her proprietary Transformational Self-Confidence coaching model.
  • In addition to being only one of three South African women to win Miss World, Rolene is a qualified medical doctor, and holds a Master’s Degree in Philosophy and Management Coaching.
  • Rolene is also the chairperson of The Strauss Foundation, a non-profit committed to health, education, and charity work.



What you’ll gain from The Queen Effect

  1. Queen-like confidence and self-esteem

    You will no longer doubt your abilities or feel insecure in social situations. You’ll have the courage to take risks, speak up, and pursue your passions without fear of failure or rejection.

  2. Unbreakable self-trust

    When you trust yourself, you can make decisions with ease and confidence. You’ll be guided by your intuition and instincts, which you know will always lead you to the best outcomes.

  3. Achieve your goals faster

    Whether it’s starting a business, writing a book, or running a marathon, your new heights of self-confidence will give you the drive and self-belief to rocket towards your goals.

  4. Develop attractive self-confidence

    Self-confidence is electrifying. Instead of wrestling with fatigue or inertia, you’ll reclaim a sense of powerful purpose and motivation that pushes you forwards, no matter what’s ahead.

  5. Develop magnetic charisma

    A confident and self-assured person is irresistible. You’ll be able to walk into any room, and switch on a naturally magnetic charm that makes everyone want your attention.

  6. Be bolder in your career

    You’ll feel more secure and motivated to take on challenging projects and new opportunities: the kind that leads to promotions, raises, dream clients, and far greater impact through your work.

  7. Develop a powerful personal brand

    You’ll build a solid reputation and personal brand that reflects your unique strengths and values, and gives you a platform to shine the brightest, at work and in your personal life.

  8. Respect and influence

    Your self-confidence will command respect and admiration from the people around you. You’ll be seen as a leader and role model, inspiring others to follow in your footsteps.

The Curriculum

Explore The Queen Effect curriculum

The Queen Effect is a 21-day program for awakening your fullest self-confidence and personal power.

On each day, you’ll join Rolene Strauss for a 5 – 15-minute video lesson guiding you through every step of going within, and discovering, reclaiming, and amplifying your Natural Queen energy.

By the end of these 21 days, you’ll experience a lifelong shift in your self-confidence: which you’ll harness every day and in every way to show up and be seen as your most radiant and authentic self.



Your journey begins with a deep dive into the inner workings of self-confidence. Where does it come from? Why do some people seem more naturally confident than others? And what do you do when you can’t find the confidence when you need it most? You’ll get the answers to these questions and more, so you can build a solid foundation of self-confidence that lasts a lifetime.

Highlights include:

  • The no. 1 misconception about self-confidence: it’s a lie you’ve been told all your life, and it’s also the single biggest reason you might still struggle with your self-confidence.
  • Your 8-part self-confidence assessment: use this exercise to see how confident you really are in eight vital dimensions of your life.
  • How to call on confidence from your Soulprint: discover how to go deep within, and call on a flowing river of self-confidence on demand.
  • The 4 sources of self-confidence: self-confidence doesn’t just come from willpower, but from four readily available sources you can tap into right now.
  • And much more.


With your foundations firmly in place, now it’s time to fly. You’ll gain the tools, techniques, and mind shifts you need to start calling on, amplifying, and channeling your confident Queen energy into your work, your relationships, your presence, your personal growth, and every area of life that matters to you.

Highlights include:

  • Leveraging your success for greater success: discover how to tap into your moments of success, or your ‘Mastery Experiences’, to boost your confidence and reach greater heights.
  • How to ‘borrow’ other people’s confidence (and make it your own): by knowing how to observe inspiring people and absorb their successes, you’ll gain a new source of power from beyond your own perceived limits.
  • Transforming words into confidence: use these potent words and phrases to rewire your subconscious with a new confidence mindset – and even become immune to words that bring you down.
  • The great mind-body reset: pamper your body and mind with these simple thought and lifestyle shifts – and watch as self-confidence quickly becomes your new baseline.
  • And much more.



Bonus included when you join today

Bonus #1:

The 7 Phase Self-Confidence Meditation

Join Rolene in this guided meditation session as she takes you deep within – and integrates seven key transformations in self-confidence that you experienced during the program. Play this after you’ve completed the program to lock in and deepen your growth; and at any time you need a boost in your confidence and personal power.

The 7 Phase Self-Confidence Meditation
Frequent questions
  • Is the price in dollars? A: Yes, the value is in dollars (USD)
  • In what language is it? A: The course is in Spanish
  • Is the price for the full value of the course? A: Yes, you pay only once.
  • What will I get when purchasing from this Store? A: You will get the full course, videos and course files that are stored in our own backup cloud.
  • After making the payment…what should I do? A: After purchasing, you will receive a receipt for your purchase and the link to your product to the email you enter in the purchase form. You can also download your course in the same Store. See video tutorial below.


Payment Methods


How to buy with PayPal or as a guest using Visa or MasterCard cards?



How to buy with national bank cards, cash or transfers?


IMPORTANT: Course on Google drive. Once you have paid for the course, you will only have to click the “RETURN TO TRADE WEBSITE” button and the “Download” button will be enabled on the same website and the receipt of your purchase and a copy of your courses will also be sent to the mail.


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